Remember this commercial?

For those of you in the US, the following commercial will be familiar. It was running at the peak of the credit boom. The message was intended to be "If you're in over your head with debt, we can help....by loaning you MORE money". The real message in it was "Americans are buried in debt and are doomed to a future of payback".

Very simply put, that's the real problem. It's not complicated. Credit took the place of money in our society. Even businesses who use to operate on their own capital began to operate on lines of credit. Now those credit lines are being reigned in and reduced stressing many businesses cash flows and hindering employment.

Need a down payment on a house or a car but don't have the money? No problem, we'll loan it to you. You can have CREDIT. Just gotta check that FICO score! Hey, looks okay. You're good to go. Sign here.

So here we are, a couple of billion signatures later trying to patch up a financial explosion that most closely resembles the Hindenburg. Good luck with that. 

So enjoy the clip. Send it to your friends if they've never seen it. I'm sure many of them can relate.

 http://www.youtube.com/watch?v=WFMwYNX5qUk&NR=1
 

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